Olga is a global innovation and finance expert, specializing in financial education, customer experience and growth. She has been broadly recognized for her transformational achievements to change the financial services industry for women and gender equality with features in the global press such as Sky News, BBC News, CNBC, the Financial Times, Bloomberg, The Guardian, Newsweek and won numerous awards including FemBizSwiss 2021 Communication, ‘Inspirational Woman of the Year 2019’ by CityWealth Magazine, a place on the Senior Leaders in Fintech Powerlist by Innovate Finance UK and the Top 100 Women in Switzerland list by Women in Business. Following her career at UBS she has co-founded her own start-up – SmartPurse (https://smartpurse.me) –a pioneering financial wellbeing platform revolutionizing financial planning and education for all. With her blogs and money columns Olga reached already over 1.2 million readers in Switzerland. She also serves as board member at the Cherie Blair Foundation for Women. Olga has two children and lives in Zürich and London.