Sougata Basu

Sougata Basu
Sougata Basu

Soungata Basu is a fintech entrepreneur with a rich background in the finance industry. He is the founder of CashRich, a pioneering investment app designed to provide top-notch wealth management services in India. With a successful track record of managing approximately USD 2 billion in investments for Tata Steel, Sougata brings a wealth of experience to his current venture.

Educationally, Sougata holds a degree in Electrical and Electronics Engineering from the Birla Institute of Technology (BIT), MESRA, Ranchi. He furthered his studies through the MS-MBA dual degree program at Boston University School of Management, where he specialized in Finance and Information Systems. Sougata’s academic achievements include obtaining three prestigious scholarships to support his studies.

Through his professional journey, Sougata has demonstrated his expertise in investment management, financial analysis, and equity research. Prior to founding CashRich, he held roles at UBS in Boston, Ardour Capital Investments, and Boston Financial & Equity Corporation, gaining valuable experience in financial modeling and venture capital financing.

At Tata Group’s corporate headquarters in Mumbai, Sougata contributed significantly as Manager, Investor Relations, and later as Senior Manager, Treasury at Tata Steel. His responsibilities included managing cash, mutual fund investments, retirement funds, foreign exchange trading, and working capital.

An accomplished public speaker, Sougata has shared his knowledge on money management, fintech, and financial modeling at various corporate events, business schools, and engineering colleges. With his diverse skill set and extensive experience, Sougata Basu continues to make a mark in the fintech industry with CashRich, offering innovative solutions for wealth management in India.

About Cashrich

CashRich ( is a venture-funded wealth-tech startup with 200,000+ users. The company was selected by the Government of Maharashtra, India as one of the top innovative fintech startups and awarded a financial grant.

CashRich was started with a vision to provide high-quality wealth management services using a convenient mobile app. The CashRich app provides a simple and intuitive user interface but has powerful algorithms running in the background. CashRich app provides investment options based on the user’s profile and financial goals.

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